Guinness Storehouse responsive site
I designed the Guinness Storehouse site so that it catered for users who think in different ways about purchase, meaning that a user who wanted information quickly and a user who wanted to be immersed in the world of Guinness, would be equally satisfied by the site experience and also similarly convinced that they should book. The site was designed in a responsive way so the same user experience could be accessed on desktop, mobile and tablet.
The core idea focused on creating an immersive site that gave users a sense of the building and experiences within. To aid this I mirrored the Storehouse’s architecture in the navigation of the site, allowing the user to take a virtual tour to motivate them to book a ticket. In order to support this we shot all of the photography so it would work as a full screen backdrop to the site, adding animation and movement on interaction.
Bespoke site navigation
Example pages
ecommerce
social
Check out the Guinness Storehouse